As unpredictable Olympics loom, Japan's sponsors struggle to adapt - World News

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Wednesday, June 2, 2021

As unpredictable Olympics loom, Japan's sponsors struggle to adapt

More than 60 Japanese companies together paid a record of more than $3 billion to sponsor the Tokyo Games, an event most Japanese now want cancelled or delayed again. Sponsors paid another $200 million to extend contracts after the Games were delayed last year.

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